Privacy Policy
At RoutReach, we take your privacy seriously. This Privacy Policy explains what data we collect, how we use it, who we share it with, and what rights you have over your information. By using RoutReach.tech, you agree to the practices described in this policy.
1. Who We Are
RoutReach is an AI-powered outreach and marketing email automation platform, owned and operated by RoutReach. If you have any privacy-related questions, you can reach us at contact@routreach.tech.
2. Information We Collect
We collect information in the following ways:
a) Information You Provide Directly
- Name and email address (on account registration)
- Business name and website URL
- Contact lists and recipient data you upload or import
- Email content, subject lines, and campaign data you create
- Payment and billing information (processed by our payment provider)
- Support messages and communications with our team
b) Information Collected Automatically
- Pages visited, features used, and time spent on the platform
- Log data and error reports
- Cookies and similar tracking technologies
c) Information from Third-Party Integrations
When you connect third-party platforms (such as CRMs or email service providers), we may receive data from those services as authorized by you. We only access the data necessary to deliver the Service.
3. How We Use Your Information
| Purpose | Data Used |
|---|---|
| Providing and improving the Service | Account info, usage data, campaign data |
| Processing payments | Billing information |
| Sending product updates and notifications | Email address |
| Customer support | Account info, support messages |
| Security and fraud prevention | IP address, usage logs |
| Legal compliance | Any data required by applicable law |
| AI model operations (content generation) | Content inputs you provide |
We do not sell your personal data to third parties.
4. Contact Data & Recipient Privacy
You are the data controller for any contact lists or recipient data you upload into RoutReach. This means:
- You are responsible for having obtained valid consent from your contacts to receive marketing emails
- You are responsible for honoring unsubscribe requests and opt-outs
- We process this data on your behalf solely to deliver the Service
RoutReach acts as a data processor for your contact lists. You remain the data controller and are responsible for compliance with applicable email marketing laws (CAN-SPAM, GDPR, CASL, etc.).
5. Cookies & Tracking
We use cookies and similar technologies to:
- Keep you logged in to your account
- Remember your preferences
- Understand how users interact with our platform
- Improve performance and detect issues
You can manage or disable cookies through your browser settings. Disabling cookies may affect certain platform features.
6. Data Sharing & Third Parties
We do not sell, rent, or trade your personal data. We may share your data only in the following limited circumstances:
- Service providers: Trusted vendors who help us operate the platform (e.g., cloud hosting, payment processors, email delivery). They are bound by confidentiality obligations.
- Third-party integrations: Platforms you choose to connect (e.g., CRMs). Data is shared only as you authorize.
- Legal requirements: When required by law, court order, or government authority.
- Business transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred. You will be notified in advance.
7. Data Retention
We retain your data for as long as your account is active or as needed to provide the Service. If you close your account:
- Your campaign and contact data will be deleted within 30 days
- Billing records may be retained for up to 7 years as required by financial regulations
- Anonymized usage data may be retained indefinitely for analytics purposes
8. Data Security
We implement industry-standard security measures to protect your data, including:
- Encrypted data transmission (HTTPS/TLS)
- Secure cloud infrastructure with access controls
- Regular security reviews and monitoring
However, no system is completely secure. We cannot guarantee the absolute security of your data and encourage you to use a strong, unique password for your account.
9. Your Rights
Depending on your location and applicable law, you may have the right to:
- Access the personal data we hold about you
- Correct inaccurate or incomplete data
- Delete your personal data ("right to be forgotten")
- Restrict or object to certain processing activities
- Data portability — receive your data in a structured, machine-readable format
- Withdraw consent at any time where processing is based on consent
To exercise any of these rights, contact us at contact@routreach.tech. We will respond within 30 days.
11. International Data Transfers
RoutReach is operated from Pakistan. If you are accessing the Service from outside Pakistan, your data may be transferred to and processed in Pakistan or other countries where our service providers operate. By using the Service, you consent to this transfer.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page and notify you via email or an in-dashboard alert for significant changes. Your continued use of the Service after any update constitutes your acceptance of the revised policy.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data:
- Company: RoutReach
- Email: contact@routreach.tech
- Website: https://routreach.tech